Monday Muse: Create art, not content
There is no ’best practice’ with art or what’s now called ‘content’. Art comes from the love of what you like and your interpretation of it.
Transcript
Summary
People stress too much about making content, but you can make content about everything if you love the topic. Call it art, not content, and stop trying to chase everyone. Make something you enjoy and everything else falls into place.
Raw
You know, I’m privileged in being able to wake up pretty much at any time of the day and effectively doing what I want in that day. I’ve never set myself rigid tasks, rigid things to do throughout the day, the week or month. I have soft goals that I want to achieve, but more than that, I kind of do what I like and I love it.
So being able to do that has really freed up my time, my mind and I’m so much more relaxed. And to be able to do that living on the road like I do is such a great thing because there’s so many things that I see. So when I wake up this woke up this morning, checked through Twitter after doing the morning routine, I saw a post about making content and people having issues making content and I don’t understand there’s so much going on in your life that you can actually make content about everything.
But you’ve got to love that thing.
If you make content about something that you don’t enjoy and you’re just chasing the money, chasing the views, chasing the followers, etc., you’re not going to get anywhere at all, quick, right? And then you get frustrated and then you’re back into that vicious circle of what do I make.
What I would say is pick a topic that you love and enjoy that you can talk about and over again and people don’t get bored when you talk about the same thing generally because not everybody sees your video so making the same kind of video in different contexts still works because different people see it so worrying about what topic I I should make yeah you shouldn’t worry so much if you love that topic if you love that art I’d like to call it arts rather than I tweeted, retweeted, sorry, I replied to that tweet, as it should be called art, not content.
Once you think of it as art, then it’s your art. No one can tell you how you should do it.
I’m in the trunk of my car at the moment. Who the fuck cares? Like, it doesn’t really matter. It’s my art. I want to make it like this. I want to make it black and white. I want to be outside with the nature.
People will resonate with it and people would like that That topic the thing that I’m talking about great if they don’t then they go to someone else and that’s fine But trying to chase everybody You know there’s this whole thing about talking to everyone talk to no one if you try to market to absolutely everyone People just get annoyed you’re not marketing to anyone.
It’s the same with your arts. It’s the same with your content Make something that you enjoy that you love and everything else will kind of fall into place.
That’s all I can say to you on this Monday.
Why am I sitting in my trunk? Because I pulled everything out. I’ve put it in my storage and I’ve replaced it with parts and tools because I’m going to fix my truck.
I don’t know if you can see the stuff. No, you can’t see it. But anyway, it’s there. Trust me.
Have a great Monday. And if you’re still interested in my boring art I’ll see you tomorrow, Caio.